A Blog about Inbound Marketing, Blog-Marketing, SEO and Content-Marketing

Planning a Relaunch? Think about gradual Improvements

Are you planning a major change to your current website, such as a relaunch, redesign or migration? There are a few things you should be aware of that are often not considered by designers and web developers, but might cause Google to re-evaluate your website rankings and cause a drastic drop in your rankings. Before we get into that, let’s look at some of the common reasons for these major changes. Potential objectives of a website relaunch include:... »»

Visual Online Marketing Checklist for Startups

The actual works begins after you have launched your startup and your site is online. You have to get traffic, users and customers. We have provided you a visual checklist to guide you through the first steps. Begin with an AdWords campaign Social Media and SEO are very important and also cheaper in long term, but you should begin with an AdWords campaign. Invest a few hundred dollars, (maybe thousands, it depends on the click prices) on AdWords. If users are... »»

SEO Tips for Spain and for Spanish websites

With 136 million speakers, Spanisch already ranks on the third place of active Internet user´s languages, directly following Chinese (383 million speakers) and English (478 million). According to Google, there are about 680 million Spanish-using websites.   A study by the Association of Spanish Language Academies showed that by 2050, approximately 10% of the worldwide population will speak Spanish and supposed that the United States will develop into the world´s... »»

Google shows examples of spam pages removed from its index

Google quality guidelines were leaked a few months ago. Now Google shows examples of websites, which are removed from its search results, live. Look at those sites and if you have any site like this, delete it, before your site get a penalty. The screen shots are generated manually, but they real example spam, as you can see, no one needs those sites. Google fights this kind of spam through a combination of algorithms and manual review. According to Google most of... »»

The 6 must-attend SEO conferences in Germany

As in any branch, conferences and events provide you with up-to-date information on tools, developments and methods. But there is more to SEO conferences than this: they are a basin of experts and average SEOs, both active Online Marketers and private webmasters. This is the special characteristic of SEO conferences: the young and flexible they are, the more networking even between experts and laymen is possible. 1. SMX SMX offers high-quality information on SEO and... »»

How SEO emerged in Germany and useful SEO Software

Germany has been a country of inventions since the past hundreds of years. And even though search engines started rather lately to spread across the Republic, Germany is one of the most innovative sceneries within Europe when it comes to creative SEO developments. Based on a total number of about 82 million residents (which makes Germany the most populous state of the European Union), 75.6% are using the Internet actively. On average, people spend 1.5 hours per day... »»

Useful tricks to attract more readers and new advertisers for your blog

Basically, blogs are a private matter. But at the latest since the Internet development made it possible to place ads on them or to register at an publisher on networks such as RankSider, people professionalize their hobby. The results are new requirements concerning form and content which make your blog appear more reliable, higher of value and, by that, attract more advertisers. With our compact language training and some high-valuable advice concerning good content... »»

Android - Gangnam Style, in case your missed it.

End of last year we discovered a nice eastern egg on Google Zeitgeist page. If you hover over the Google colors at end of the page, you would see an animated Android mascot dancing the Gangnam Style. This is made completely by CSS and JavaScript. We found this very cool and made this video. Due to the restricted copyright in Germany, we can’t use the music.... »»